Telewest Broadband's ISP arm, Blueyonder, has today launched 'Bluey,' a frizzy-haired, flash-powered avatar designed to make searching for information about Blueyonder, and the broadband content available on the wider Internet, easier.
Chad Raube, director of internet at Telewest Broadband, said:
"Many net virgins are overwhelmed at the choice of content available to them and baffled by the different applications on offer.
"Bluey has been drafted in to give new surfers a helping hand and forms part of our wider approach to educating customers about what a great place the internet can be."
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Chad Raube, director of internet at Telewest Broadband, said:
"Many net virgins are overwhelmed at the choice of content available to them and baffled by the different applications on offer.
"Bluey has been drafted in to give new surfers a helping hand and forms part of our wider approach to educating customers about what a great place the internet can be."
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