Clothing label French Connection is to launch a digital radio station this Spring, this week's Broadcast reports.
The "music heavy" FCUK FM will broadcast on Sky Digital, the FCUK.com website and in 70 stores around the country from April 1st.
The firm's head of marketing Matthew Griffiths said that the station would also roll out via analogue if successful.
FCUK FM will broadcast from its Regent Street store.
The "music heavy" FCUK FM will broadcast on Sky Digital, the FCUK.com website and in 70 stores around the country from April 1st.
The firm's head of marketing Matthew Griffiths said that the station would also roll out via analogue if successful.
FCUK FM will broadcast from its Regent Street store.