Usb 3.0 is much faster than 2.0 and depends on the speed of read and write on the usb stick , see your getting 0 bytes speed on the video think your usb stick is on its way out
Also helps if you use the USB3.x port on the computer which is quicker data transfer speeds than the USB2.1 older version. Check the USB controller in Device Manager if you are noy sure what speed is capable. Also, a USB3.x port is blue coloured (see pic.) and will be indicated by the 'SS' symbol.