If you were engrossed by last week’s Apple announcements, you may have missed the fact that the Android Market was renamed to the Google Play Store. The Big G felt the move would better reflect the content available, which now includes books, movies, music and apps.
With 850,000 daily activations (as per the ever-boastful Android chief Andy Rubin), Google needs to make sure its retention rates are equally as impressive. Despite enjoying a greater reach with its Android OS compared with rival Apple’s iOS, it’s generally accepted that content is easier to obtain from the vaster App Store, prompting developers to favor the Cupertino company’s online portal.
How to HERE
With 850,000 daily activations (as per the ever-boastful Android chief Andy Rubin), Google needs to make sure its retention rates are equally as impressive. Despite enjoying a greater reach with its Android OS compared with rival Apple’s iOS, it’s generally accepted that content is easier to obtain from the vaster App Store, prompting developers to favor the Cupertino company’s online portal.
How to HERE
