Sky Sports will be available for free to Sky, TalkTalk and Virgin Media users on Saturday, August 16.
Customers can sample all seven of the broadcaster's sports channels to coincide with the first day of the new Premier League season.
Sky Sports Open Day runs for 24 hours, but the promotion does not apply to users of the Sky Go and Virgin TV Anywhere mobile services.
Events on offer that day include Arsenal vs Crystal Palace, England vs India 5th Test Day 2, Live PGA Golf, PSV Eindhoven vs NAC Breda and Gillette Soccer Saturday.
Customers can sample all seven of the broadcaster's sports channels to coincide with the first day of the new Premier League season.
Sky Sports Open Day runs for 24 hours, but the promotion does not apply to users of the Sky Go and Virgin TV Anywhere mobile services.
Events on offer that day include Arsenal vs Crystal Palace, England vs India 5th Test Day 2, Live PGA Golf, PSV Eindhoven vs NAC Breda and Gillette Soccer Saturday.
