Virgin TV channels going widescreen

[Rat]

Didint know where to put this really lol as no cable room

Virgin Media-owned television channels including Living and Virgin 1 will broadcast in widescreen from tomorrow.

All the company's services will be transmitted in the 16:9 aspect ratio on all platforms, director of television Claudia Rosencrantz has announced.

"Every great picture needs the perfect frame – and television is no exception," she said. "Widescreen will give our audience that little bit extra of the shows they love, and will add a cinematic dimension to our glossiest and brightest content."

Virgin's other wholly-owned channels are Living 2, Bravo, Bravo 2, Challenge and Trouble.

 

[ronster]

lol while sky are offerng more and more HD channels Virgin are just catchin up with the widescreen ffs

 

[witchy]

No real need for Virgin to go HD just now, the market is still maturing.

16:9 is a good move for Virgin.