Sony has matched the price of the forthcoming flagship PlayStation 5 to that of Microsoft's Xbox Series X.
Last time round, the PS4 significantly undercut the Xbox One at launch.
Sony also confirmed the PS5's "digital edition" - which does not have a disc drive - would cost about 40% more than the low-end Xbox Series S.
Both PS5 consoles are set to be released on 19 November in the UK, and 12 November in the US, Japan and Australia.
PlayStation 5 matches the price of the Xbox Series X
Last time round, the PS4 significantly undercut the Xbox One at launch.
Sony also confirmed the PS5's "digital edition" - which does not have a disc drive - would cost about 40% more than the low-end Xbox Series S.
Both PS5 consoles are set to be released on 19 November in the UK, and 12 November in the US, Japan and Australia.
PlayStation 5 matches the price of the Xbox Series X